BSA 1A 3004 Managerial Economics 9:00TTH

This  course presents the basic concepts of microeconomics theory with an emphasis on business applications. Its main objective is to develop students’ capacity to analyze the economic environments in which business  entities  operate  and  understand  how  managerial  decisions  can  vary  under  different constraints that each economic environment places on a manager’s pursuit of his/her goals. Its focus will be on analyzing the functioning of markets, the economic behavior of firms and other economic agents under various market structures, and the economic and social implications of the outcomes. Students will learn  to use economic models to isolate the relevant elements of a managerial problem, identify their relationships, and formulate them into a managerial model to which decision making tools can be applied.