This  course presents the basic concepts of microeconomics theory with an emphasis on business applications. Its main objective is to develop students’ capacity to analyze the economic environments in which business  entities  operate  and  understand  how  managerial  decisions  can  vary  under  different constraints that each economic environment places on a manager’s pursuit of his/her goals. Its focus will be on analyzing the functioning of markets, the economic behavior of firms and other economic agents under various market structures, and the economic and social implications of the outcomes. Students will learn  to use economic models to isolate the relevant elements of a managerial problem, identify their relationships, and formulate them into a managerial model to which decision making tools can be applied.

This course provides a reinforcement of basic accounting, within the context of business and business decisions. Students obtain additional knowledge of the principles and concepts of accounting as well as their application that will enable them to appreciate the production of accounting data. Emphasis is placed on understanding the reasons underlying basic accounting concepts and providing students with an adequate background on the recording of transactions, their classifications and reporting function of accounting in sole proprietorships, partnerships and corporations through the preparation of Statement of Financial Position, Income Statement, Statement of Changes in Equity, and Cash Flow Statement . Exposure through the use of practice sets, either manual or computerized system (MS Excel, Quickbooks) in recording and reporting transactions for service or trading firm is a requirement in this course. Toward the end of the course covering financial statements for corporation, there must be an introduction to regulatory reporting in the Philippines for Corporations which will be discussed in detail at Regulatory Framework and Legal Issues in Business.

This course covers the nature, purpose, scope and functions of financial management. This will include financial analysis (interpreting and analyzing financial statements for indications of business performance), cash flows analysis, operating and financial leverage. This will also cover financial forecasting, planning and control, working capital management, capital structure issues, sources of short-term and long-term financing. This course also focuses on the current thinking regarding valuation of the firm, investment decision processes, financing, and dividend policy, asset management and financial strategies and portfolio theory. Finally, the course includes discussion of sharing firm wealth: dividends, share repurchase and other payouts.